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Leadership

Five ways to be a faster, better leader

As the pace of business gets ever faster, leaders must learn to combine speed with effectiveness, say Jack Zenger and Joseph Folkman, writing for Harvard Business Review.

Management

The art of selling your ideas to the boss

If you struggle to secure buy-in for your proposals, then it might be time to change your strategy. There are a number of “issue-selling” tactics that will give your ideas traction and secure the resources and attention they deserve.

Strategy

Why you need to measure the relative performance of your company

Want to improve your firm’s position in the market? Start with your relative performance, write Michael Raynor and Derek Pankratz for Harvard Business Review.

Innovation

An algorithm for business success

Imagine an algorithm that could tell you when your company needs a new business model or when it should enter a new market.

The bad news? It doesn’t exist. The good news? Something almost as significant has emerged.

Entrepreneurship

Pick the perfect customers for your B2B startup

The best way to grow a B2B business is to handpick your ideal customers and call them up, writes Aman Naimat for Entrepreneur.com.

Marketing

Understand what your customers really want

A customer is delighted to discover a new grocery delivery startup. He sends in suggestions he hopes will improve the service. In return he receives a stream of promotional emails. The customer feels ignored and cuts his order.