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Entrepreneurship

Whether you're embarking on your first startup or you're an experienced entrepreneur, the knowledge in these articles will help you meet the many exciting challenges of growing your business. We scour the World Wide Web to pull together the best writing from the brightest business minds. 

Four ways to succeed as an unconventional startup

coffee

How do you build a startup with no venture capital? Slowly – but you’ll end up with a sustainable business you can call your own.

The stereotypical startup begins with young entrepreneurs fresh out of Harvard with a bright idea for a disruptive innovation, and ends when they go public after a few years’ rapid growth enabled by selling off big chunks to investors. But there is another...

Why big businesses should join forces with startups

In times of economic uncertainty, collaboration with startups offers corporates a route to becoming more innovative and profitable.

As Britain gears up for Brexit, the country is bracing itself for a period of uncertainty. It is in times like these that business growth can be hard to come by. But larger companies can boost innovation and their bottom line by partnering with nimble, fast...

Why operating without a safety net could be the secret to success

Backup plan

Does your backup plan have your back, or is it holding you back?

“Get rid of your safety net,” says Stephanie Vozza in an article written for Fast Company, in which Vozza proposes that having a backup plan might not always be good for business.

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Is Holy Grail syndrome holding you back?

Fixating on just one talent risks missing out on what really makes entrepreneurs successful.

Don’t let “Holy Grail syndrome” hold you back. Instead, focus on your unique mix of talents, passions and skills that provide the foundations for a business in which only you can excel.

Here’s how to combine your skills and interests into a unique entrepreneurial vision.

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Pick the perfect customers for your B2B startup

The best way to grow a B2B business is to handpick your ideal customers and call them up, writes Aman Naimat for Entrepreneur.com.

Don’t wait for customers to come and find you online because “in today’s noisy, overcrowded marketplace, you can’t hope to be discovered”, the author warns.

PINPOINTING

Seven ways to become your industry’s next expert

Becoming the authority in your field is a great way to grow your business, says Brian Horn, writing for Entrepreneur.com.

The author outlines seven easy ways to become your industry’s next expert:

1) Educate. Offer your customers free and valuable information, via blog posts, seminars and newsletters.

AUTHORITY

Ten habits of great entrepreneurs

entrepreneur in office

Have you got what it takes to be a successful entrepreneur? Drew Hendricks, writing for Inc.com, gives the lowdown on ten habits you need if you are going to make it big.

1) They work tirelessly. Successful entrepreneurs make things happen because they are action-oriented and work tirelessly to succeed.

Ten essential lessons for entrepreneurs

For some entrepreneurs, things seem to fall into place on their rise to financial success, observes Jayson Demers, writing for Entrepreneur.com.

However, in spite of appearances, their success is not down to luck but rather an understanding of the importance of learning, adapting and growing, says the author.

Don’t just lead your industry – dominate it

Competitive advantage is shifting, say Thomas N. Hubbard, Paul Leinwand and Cesare Mainardi, writing for Strategy+Business. The new industry leaders are leaner and more focused than their predecessors. They are the “supercompetitors”.

Tips on recruiting for your startup

Recruiting new team members is an exciting stage in your startup’s development. But you will need to invest time and energy to get it right. So how can you ensure that your business vision survives an expansion drive?

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How to thrive in a slow-growth industry

Weak markets are not a valid excuse for a company’s slow growth, write Kasturi Rangan and Evan Hirsh for Strategy+Business. With the right market proposition, you can achieve success, no matter what state your industry is in.

Want to be an entrepreneur? Here are some things you need to know first

Think you want to be an entrepreneur? Lolly Daskal, writing for Inc.com, reveals what it’s really like to go it alone.

Daskal reveals eight facts about entrepreneurship that you really need to know:

1) You might fail. Almost 90% of startups fail within a few years. You might dream of being the next Amazon.com, but your chances are slim.

Want to start your own business? Don’t quit your day job just yet

You have a good career that pays well, but you want to strike out on your own. Should you quit your day job to pursue your dream? Well, not just yet, advise Lolly Daskal, Leo Widrich and Elizabeth Gore, writing for Fast Company.

Six startup mistakes that will damage your profits

All entrepreneurs make at least one expensive mistake when setting up a new business, says Lorie A. Parch writing for Entrepreneur.com. It’s “the Murphy’s Law of startups”, she explains.

But some mistakes are so costly they can sink a cash-strapped new company. The author talks to entrepreneurs and experts about the most common startup errors.

Eight pre-launch questions that tech-entrepreneurs need to ask

Are you a tech-entrepreneur preparing for a launch? You might be eager to get your product off the ground, but Brandon Watts, writing for Entrepreneur.com, believes it’s important to slow down, take a deep breath and make sure you’re really ready to launch.

The biggest killers of early-stage startups

As a founding partner at Y Combinator, Jessica Livingston helped to shape a host of Silicon Valley successes, such as Dropbox, Airbnb, Reddit and Stripe to name just a few.

Writing for Forbes.com, Hollie Slade reports that Y Combinator has invested in 630 startups to date.

Tips on structuring your startup the right way

Writing for Strategy+Business, Eric J. McNulty discusses the importance of structuring your new company the right way. Drawing inspiration from Derek Lidow’s book Startup Leadership, McNulty offers the following tips:

The top ten mistakes to avoid when setting up an online business

Whatever kind of enterprise you’re launching, an online aspect of your business is essential nowadays. Even if you aren’t actually selling online, a web presence is a must for promoting your company.

As John Rampton points out, writing for Forbes.com, there’s more to going online than just building a website and a social media account.

The common errors made by novice entrepreneurs

Entrepreneurship is a risky business, as most people know. Most entrepreneurs thrive on risk, but it’s a fact that most small businesses fail in their first two years.

As Dana Brownlee points out on Entrepreneur.com, the startups that do survive didn’t rely on passion alone – or luck, for that matter.

The foundations of freelance success

There are popular images of entrepreneurs – such as a startup founder, someone running a franchise or a veteran business owner.

However, one type of entrepreneur not often considered is a freelancer, observes Jon Salm, writing for Entrepreneur.com.

The author shares some tips for entrepreneurs looking to build a freelance career:

How to grow without spending more

There is an expectation of everyone in business to do more with less these days, observes Gregory Kennedy, writing for Entrepreneur.com.

With that in mind, Kennedy offers five tips for growing your business without adding more overhead:

Four fundamentals for marketing a new business

Writing for Inc.com, Jon Miller outlines some marketing priorities to help a new business succeed:

1) Product value. Your product is the “bread and butter of the whole operation”, so you need to be clear about the real value it holds and the true need it solves. Once this value has been defined, you need to articulate it.

Using creativity to help your business stand out from the crowd

Creativity can be the key to catching customers, according to Daigo Smith, co-founder of UK online dating website Loveflutter, writing for The Guardian.

Smith summarises the company’s key learnings from the creative process that brought the site to life and “helped generate the industry buzz seen on both sides of the Atlantic”:

How to establish your startup’s culture

You might assume that, early on, startups don’t have a defined culture – but that’s not the case, according to Sharam Fouladgar-Mercer, writing for Fast Company.

The author insists that the founders probably set the organisation culture from the very beginning, whether defined in a formal company document or not.

FIVE TIPS

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