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A guide to more productive brainstorming

Glenys Barton

The key to successful brainstorming is to focus on questions rather than answers, writes Hal Gregersen for Harvard Business Review.

You, like all business leaders, are familiar with brainstorming – freewheeling group sessions in which you and members of your team spitball potential solutions to a problem in the hope of finding the answer you’re looking for. And sometimes you get lucky.

But more often than not, a brainstorming session will become chaotic, unproductive, seemingly endless and energy sapping. Ideas will be jotted down but never acted on.

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Credits:
Source Article: Better Brainstorming
Author(s): Hal Gregersen