Menu Close

A guide to using PR firms for start-ups


On Fast Company, Mark Suster advises entrepreneurs on using PR firms for their start-up companies. He says: "One of the most frequent questions entrepreneurs ask about when they raise a little bit of money or are getting close to launching their first product is whether they should hire a PR firm.

"There is obviously no black-or-white answer, but I've tried everything from working with a large international agency, to hiring in-house people to doing it myself."

He gives readers the benefit of his experience with this guide:

Please log in or take a free two month subscription to continue reading