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Creativity is king

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The noise of modern life can distract marketing teams from creating their best work, writes Charlotte Rogers for Marketing Week.

Whether you head up the marketing department for a lean, energetic startup or a powerful blue chip corporation, it is important that your team is consistently creative.

There are a number of steps you can take to ensure your team is able to do its best creative work in what Charlotte Rogers describes as an “always on” environment.

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Credits:
Source Article: Cultivating Creativity In An Always-on Work Environment
Author(s): Charlotte Rogers
Publisher: Marketing Week