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Creativity is king


The noise of modern life can distract marketing teams from creating their best work, writes Charlotte Rogers for Marketing Week.

Whether you head up the marketing department for a lean, energetic startup or a powerful blue chip corporation, it is important that your team is consistently creative.

There are a number of steps you can take to ensure your team is able to do its best creative work in what Charlotte Rogers describes as an “always on” environment.

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Source Article: Cultivating Creativity In An Always-on Work Environment
Author(s): Charlotte Rogers
Publisher: Marketing Week