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February 2019

Africa: land of opportunity

How to win on the world's most exciting continent.

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Cracking frontier markets

The trick is to use the power of market-creating innovation.

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Transition from free to fee

The services you give away could be your new revenue stream.

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How to price segment your customers

Make customer segmentation work for your business.

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Could your digital platform thrive?

Sustainable growth depends on managing these five things.

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Using data to persuade and influence

How to communicate valuable insights to a lay audience.

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Get everybody talking about your brand

How online and offline conversations translate into sales.

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Four X-factors of outstanding leaders

Which traits distinguish your most promising future CEOs?

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The best way to communicate your merger

Keep stakeholders informed and bond organisations quickly and effectively.

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How to become a better team leader

Assess your values and take active responsibility.

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Should you stay or should you go?

What to do when your current boss makes a counteroffer.

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How to pair up with a startup

Choose one of two proven options to build meaningful partnerships.

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