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Four ways to turn your product into a platform

George Blacklock

Five of the ten most valuable companies in the world – Apple, Alphabet, Amazon, Facebook and Microsoft – get much of their worth from their “multisided platforms”.

Writing for Harvard Business Review, Andrei Hagiu and Elizabeth J Altman outline four ways you can turn your products and services into a platform, and examine the strategic advantages and pitfalls of each.

WHAT ARE MULTISIDED PLATFORMS?

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Credits:
Source Article: Finding The Platform In Your Product
Author(s): Andrei Hagiu and Elizabeth J Altman