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Overcoming the obstacles to change


On Forbes.com, Sangeeth Varghese discusses the "refreshing advice" found in a book by Chip and Dan Heath called Switch: How to Change Things When Change Is Hard.

In the book, the authors (a professor at Stanford University's Graduate School of Business, and a senior fellow at Duke University's Centre for the Advancement of Social Entrepreneurship respectively) discuss overcoming the enormous difficulty of implementing organisational change.

Varghese explains: "It begins by delving deep into the human psyche to examine why we all so resist change so much of the time. The authors argue that if we can learn some fundamentals of how our minds function, we can overcome our opposition to change. We can figure out how to keep our desire to improve things from being overwhelmed by our scepticism, caution and fear."

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