Most startups need an early course correction. Don’t be afraid to change direction to grow your business.
If you saw the film The Social Network you’ll recall that Facebook started out as a dating site. YouTube began with the same intention. Yet both evolved into something more ambitious – once they changed course.
Writing for Entrepreneur, Martin Zwilling says these early “pivots” are not only normal, but they are also key to growth. Here are some of the most successful pivots: