The traditional linear approach to strategy no longer fits today’s changing market. Adopt a more dynamic approach that uses gaming, artificial intelligence and analytics.
Strategy is no longer a top-down exercise of foresight, focus and execution. In the new age of disruption it also consists of games, artificial intelligence (AI), continuous execution and adjustment – and the consideration of thousands of scenarios.
Writing for Strategy+Business, Sundar Subramanian and Anand Rao say this is how we’ll need to do strategy in the future.