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Want new ideas and solutions? Take an ‘outside-in’ view


You might want your organisation to be thought of as innovative, but simply asking your employees to think outside of the box won’t produce game-changing ideas, notes Lisa Bodell, writing for InnovationManagement.se.

Bodell insists that you need to look at things in a new light if you are to produce unique solutions.

With that in mind, she suggests the following strategies and tactics for taking “an outside-in approach to innovation”, helping you to come up with “unexpected, richer solutions”:

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Source Article: Innovation: An Outside-In Approach
Author(s): Lisa Bodell