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The simple secrets of business communication


All sportsmen know that the basic essentials of their game can be expressed in very few words.

The greatest squash player of all time, Hashim Khan, needed just one page and nine points to record a lifetime experience of the game he dominated. These pidgin-English principles are key. They take just sixty-seven words: we have added analogies for business that are just as critical for excellence as Hashim's points are for squash.


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