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Category: Business Development

Developing a business means identifying growth opportunities and getting your sales strategy right. Here we bring together some of the best business writing on a range of topics, including hiring talent, managing client relationships and winning new business.

Replace corporate training with career coaching

William Crozier Verona

Do your corporate training programmes actually improve the performance of your company? Daniel Dowling, writing for Fast Company, argues that in-house career coaching is a much more effective approach.

To make employees want to learn and perform better, help them prioritise self-improvement as an essential part of their lifestyle – both within and outside work. 

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Break the talent curse

John Kirby

Being singled out as a “future leader” and placed on the fast-track to the top of an organisation’s food chain does not always work out well for talented individuals.

The first step on the journey to overcoming the talent curse is to spot when it has taken hold.

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How to prosper in the Now Economy

Sonja Langford

In the “Now Economy,” in which speed is king, companies must learn to think, move and respond faster without sacrificing service standards.

The success of Amazon Prime, Spotify and Uber, not to mention social media platforms such as Instagram, Snapchat and Twitter, suggests that modern consumers expect both communication and service to be as fast as possible.

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How to achieve corporate longevity

skyscraper-compressor

The secret to staying the distance lies in your company’s ability to simultaneously exploit existing markets while exploring new ones.

When digital photography threatened celluloid film, Fujifilm managed this tricky balancing act while Kodak went bust.

Don’t leave your firm vulnerable to market disruption. Discover the the key to your firm’s long-term prosperity.

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Six ways to pivot your business for profit

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Most startups need an early course correction. 

Facebook started out as a dating site. YouTube began with the same intention. Yet both evolved into something more ambitious – once they changed course.

Early “pivots” are not only normal, but they are also key to growth. Here are six of the best ways to pivot for profit.

 
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